Permanent eyeliner is a technique in permanent makeup in which various color pigments are inserted into the eyelids to enhance the shape of your eyes. The procedure, similar to tattooing, is often referred to as “cosmetic tattooing” and can last for many years depending on a variety of factors including skin type, amount of sun exposure, lifestyle or after care. No smudging, no fading, no troubles. Permanent makeup is widely used by millions of women as a modern solution to enhance or repair the natural shape of their eyebrows, lips and eyes.